Edu Laborda
Co-founder of Yinyang Academy · Local SEO teacher and consultant
Edu Laborda is a local SEO teacher and consultant, a co-founder of Yinyang Academy and one of the people behind local brain. He has managed more than 500 local businesses and teaches our Spanish-language local SEO bootcamp. He doesn't come from marketing: he worked other jobs, a restaurant among them, before he got into local SEO.
Articles by Edu Laborda (13)
Anonymous Google review: what to do, step by step (2026)
Anonymous Google reviews are real and can hurt your business. Here's how to spot them, what you can do and when it's worth reporting them to Google.
Read article ›How many Google reviews does your business need in 2026?
Find out how many reviews a business needs to gain visibility on Google and win over new customers before they ever walk through the door.
Read article ›How to get Google reviews as a locksmith in 2026
Emergency customers pay, breathe a sigh of relief and vanish without a review. Here's when and how to ask so they actually write one.
Read article ›How to Respond to Positive Google Reviews, Step by Step
Responding to positive Google reviews the right way strengthens your reputation and boosts local rankings. Here's how to do it without sounding like a template.
Read article ›Can you turn off Google My Business reviews in 2026?
You can't turn off Google My Business reviews, but you can manage them and minimize the damage from negative ones. Here's how to do it.
Read article ›Google review not showing? What to do, step by step (2026)
Your Google review isn't showing up and you don't know why. Here are the most common causes and how to get it back, step by step.
Read article ›How to respond to reviews with AI, step by step (2026)
Responding to reviews with artificial intelligence saves time and improves your reputation. Learn how to do it without losing your business's voice.
Read article ›How to report a Google review, step by step in 2026
Learn how to report a Google review step by step: when to do it, which reasons Google accepts and what to do if the review isn't removed.
Read article ›How to ask customers for reviews, step by step in 2026
Asking your customers for reviews doesn't have to be awkward. Here's how to do it naturally and effectively to get more ratings on Google.
Read article ›How to remove Google reviews, step by step (2026)
You can't delete Google reviews at will, but you can report fake ones. Here's when Google removes a review and how to report it, step by step.
Read article ›Online reputation: what it is and how to manage it in 2026
Your online reputation decides whether a customer picks you or goes to a competitor. Learn what it is and how to manage it to win more local customers.
Read article ›Google reviews for business: the complete guide for 2026
Learn how to get, respond to and manage your business's Google reviews step by step. Everything you need to know to improve your local reputation.
Read article ›How to see my Google reviews, step by step in 2026
Here's how to see your Google reviews on your phone, your computer or your Google Business Profile, and what to do with each one you find.
Read article ›